#brandingbasics

Kara Maddox

4 Brand Marketing Tips for Beginners

What’s the best content out there? How do you create the good stuff? The answer is rooted not in top-notch gadgets, apps and programs, but i

Kara Maddox

How Can Your Brand Better Connect with Millennials on Social Media?

Now that Millennials outnumber Baby Boomers, brands all around the country (and globe) are wondering how to reach this consumer market....

Kara Maddox

The Power of Weak Ties in the Age of Digital Branding – the KJMdigital Story

I decided no, I wasn’t going to call her a third time to force something I knew nothing about. The story of KJMdigital starts with a...

Kara Maddox

3 Easy Seasonality Tips in Digital Marketing

Seasonality has a significant influence on digital marketing; consumers' purchasing habits shift based on the seasons, and your digital...

Kara Maddox

Conscience-Driven Social Media - Creating a Brand that Matters

“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.” -...