Seasonality has a significant influence on digital marketing; consumers' purchasing habits shift based on the seasons, and your digital marketing strategies should too. Seasonality goes beyond marketing during the holidays - it entails consumer trends and habits, which are vital to online marketing. Consult Google Trends Google Trends holds a wealth of information for digital marketers who are looking for information on consumer search behaviors. Google Trends reveal insights

This week on the Digital Millennial, we are offering some tips for your business’ rebranding effort. But before you do, don’t forget to check out last week’s post by Sherry Wynn – Level Up Your Network: Go Deeper….Go Offline. Many businesses get to a point where a rebranding is necessary. Whether you’re shifting gears on your product line, aiming for a different customer base, keeping up with the times, or changing your overall strategy – there’s a lot to think about when it